A stylish no frills concept-store : SoWeAre


Trendy, refreshing and affordable, the selection of this super concept-store seems to have it all. A philosophy of cool incarnated by comfortable and stylish clothing, pretty accessories (jewelry, scarves, belts), decorating items that stand out and lots of highly desirable objects …

Next to signature brands (Petit Bateau soft pullovers, Lee jeans, Mavala nail polish, Lov Organic herbal teas, Lomography camera), Magali and Hélène, the two founders, come up with much more confidential nuggets.

On our radar, a Coldelrosso printed top (59€), a psychedelic Sister Jane tee-shirt (55€), a divine Compaňa Fantastica hounds tooth dress as well as graphic and refined jewelry by designer Aurélie Joliff.

Open Monday from 1:30pm to 7:30 pm and Tuesday to Saturday from 11:30am to 7:30pm.

written by

Where to find it?

So We Are

40 rue de charonne

75011 Paris

Ledru-rollin Ledru-rollin

Read this next

The week of Do It